Real Flower Business

Education and Business Training for Floral Designers.

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By Alison Ellis

Pricing Questions Answered Bonus 2

Today’s the final day of the Flower Math Spring Sale and to close it out, I did another Bonus Q&A to answer pricing questions that florists submitted. Click below to watch AND if you’re ready to start pricing with more confidence, enroll in Flower Math Today!

Flower Math Sale Details!

 

 

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A post shared by Alison Ellis | Real Flower Business | Florist Education (@realflowerbusiness)

 

Did You Miss the First Bonus Q&A Session?

**YOU CAN WATCH PART 1 OF THE BONUS Q&A SESSIONS HERE.

Thanks for making time to watch! And a HUGE thanks to everyone who’s signed up for Flower Math during the Spring Sale!

xo. -Alison Ellis

 

March 13, 2023 — 4:10 pm

By Alison Ellis

Pricing Questions Answered Bonus 1

Did you tune into the Pricing Chat for Florists on Tuesday? If you missed it, grab it NOW before the limited time replay goes away!

Free Pricing Chat Sign Up!

I received MORE questions than I could get to in the Pricing Chat on March 7th, so I’m hosting 2 Bonus Q&A Sessions on Instagram for you. You’ll find Bonus Session 1 below–check it out and let me know if you have any questions before the Bonus on Monday, March 13th!

By the way, the Flower Math Spring Sale Ends on March 13th. These are the final days to get into the course for the lowest price! Click Here to Learn More!

 

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A post shared by Alison Ellis | Real Flower Business | Florist Education (@realflowerbusiness)

 

Flower Math Sale Ends Soon!

March 10, 2023 — 4:58 pm

By Alison Ellis

Giving Yourself A Raise

Hey Floralpreneurs! When is the last time you gave yourself a raise? Now that Valentine’s Day is over, it’s a good time to evaluate whether it’s time for a pay increase. Because as a business owner it’s up to you to increase your salary from time to time, but how do you do it? ❤️

I have 3 tips for you today if you want to pay yourself more, but you’re not sure how to get there. Take a moment to watch and share with a flower friend you know and love!

Free Pricing Chat Sign Up!

Also, I mentioned that I’m hosting a Free Pricing Chat for Florists on March 7th—so if you want to join me you can sign up now to get on the list! After the chat, a replay will be available for a limited time so make sure you get on the list.

February 17, 2023 — 7:18 pm

By Alison Ellis

Real Flower Business Courses Are Moving

We’re Moving! No, I’m not moving out of Vermont, but I’m moving my online business courses to a brand new site!

This is a big move–and one that I’ve been putting off for a long time now! So I’m very excited to invite you to check out the new site HERE.

Flower Math is the first course I ever made, so it’s only natural that it would be the first course to find a new home on the new site!

Existing Flower Math Students will be granted access to the new course platform–so if you’re already enrolled in Flower Math check your email for a Flower Math Course Login (and don’t forget to check your spam or promotions folder just in case it lands there by mistake!).

Below you’ll see a quick tour of the new course layout so you can easily find your way around as soon as you log in!

As always, if you have any questions, you can reach me at my new email address: info@realflowerbusiness.com


Announcing 3 Upcoming Workshops!

  • Dec. 5, 6, 7th I’ll be teaching a 3-Day Live Virtual Marketing Workshop for Florists! If you’d like some common sense marketing tips for florists and you want to know when registration is open, CLICK HERE to get on the notification list.

 

  • In January 2023, I’ll be teaching my group coaching program, The Art of Good Business, a 4-week course for floralpreneurs who want to take their marketing and branding to the next-level, and registration will open Dec. 7th–so stay tuned for details or subscribe to the Marketing Workshop List (above) for info!

 

  • I’ll be teaching LIVE IN PERSON in April–right here in Vermont!–along with world renowned instructor, Françoise Weeks, and Phebe Robinson of Popped With Phebe!

In this 2-Day Live Workshop in April, florists will get to create sustainable woodland centerpieces and jewelry with Françoise, learn how to add an income stream to your home-studio or flower farm by running a profitable pop-up shop with Phebe, and get practical business advice with Alison targeted to your specific questions so you can maximize profits and attract more great customers. Registration details for the live workshop will be coming soon!…it’s going to be SO good!


Thanks so much for stopping by my site today AND for your support and patience as we make this switch to a new site.

With love from me to you,

Alison

November 16, 2022 — 7:44 pm

By Alison Ellis

How Should Florists Set A Minimum

I’ve heard a lot of questions from florists about Setting Minimums (and raising minimums!) lately, which is why I was live today on Instagram to talk about How Florists Should Set A Minimum in their business. You can catch the replay from Instagram below!

Whether you already have a minimum or you’re just figuring out how to establish a minimum, this chat is for YOU!

Here’s what’s covered:

➤Why Florists Need A Minimum

➤How To Determine A Minimum For Your Business

➤How To Communicate A Minimum To Customers

 

Fact: Setting a Minimum isn’t a strategy to “attract customers”; it is meant to help weed people out! And adding a minimum to your website isn’t enough.

That’s why it’s important to understand WHAT your minimum is and HOW to present it to your clients.

I hope you’ll enjoy the replay AND I really hope you’ll sign up HERE for the Free Pricing Chat for Florists on Oct. 13th with 3 Numbers Florists Need To Know! 

If you have any questions for me, feel free to get in touch!

xo. -Alison


 

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A post shared by Alison Ellis (@realflowerbusiness)


Don’t forget to register HERE for the Pricing Chat on October 13th at noon EDT/9am PDT!

September 29, 2022 — 11:20 pm

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Welcome, Floralpreneur®.  I’m Alison Ellis, creator of Flower Math, published author, and founder of Real Flower Business. My online business courses and private coaching help floral designers increase profits, book great clients & build a better brand.  Learn More →

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FOR WEDDING FLORISTS:

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