Real Flower Business

Education and Business Training for Floral Designers.

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Welcome to How To Book More Weddings More Quickly

How much time do you invest in clients before booking?

If you want to avoid price shoppers and book more clients who are eager to work with you, you’re in the right place.

Writing a proposal is a time commitment.

Some florists spend HOURS putting together details and prices, but when there’s no guarantee you’ll get the booking–or clients ghost you–well, florists can start to feel resentful. You don’t want to waste valuable time and energy, but you have to write a quote to book the gig, right?

What if you could spend less time, but sell more?


Click to watch this free training: How To Book More Weddings More Quickly.

And don’t forget your password: create

  • FYI: At about the 10 minute mark I share the single best booking tip I ever got!

Do you want to eliminate price shoppers and write proposals in less time?

Florists increase their authority, confidence, and bookings with my wedding template pdfs!

Save $30 Off Templates Here 


Danjella FitzGibbon tried my “best booking tip” and she said….

Wooohooo try it! …we decided to try the expiration date approach and we have a record breaker!…

…I bought a bundle of Alison Ellis templates… Reading through the templates gave us a fresh pair of eyes and ideas…

Our ideal bride just booked with an 8 day turn around from quote to deposit!”


Allison Schrade said the templates inspired her to simplify…

…loving your course templates….I have been hating proposals for five years now because I put so much work and detail into them. Your templates have inspired me to just simplify and I love it!”

 


floral design business courses, floristry, floral design, Alison Ellis


For my wedding and event clients, I often send the same basic e-mails & proposals over and over again throughout the season, so after 2 decades in the business I created these downloadable templates for florists including:

  • How To Write Proposals That Sell;
  • Contracts For Florists;
  • My Wedding Workflow;
  • 12 E-mail Templates for Florists with some of my most frequent (& sometimes tricky!) customer conversations;
  • 10 More Templates with Difficult Client Conversations Made Easy;

Plus these bonuses:

  • 3 ways to present pricing (a behind-the-scenes look at my quotes);
  • 3 Quick & Easy Mood Board Tips.

Save $30 Off my Wedding Bundle


Bonus: Add Flower Math and Save $185 Off.

You’ll get all of my tools on:

  • pricing for profitability,
  • tips to writing proposals that sell, and
  • all of my client management and communication shortcuts!

I spent years perfecting these sales systems in my own floral business, but you can get the ALL right now!

Save $185 Off  HERE!


Do you ever track how many hours you spend before booking a wedding?

I had no idea how much time I’d spend in front of my computer when I started my floral design business over 18 years ago.

For YEARS I struggled with writing proposals in 1 sitting;

or how to tell someone I couldn’t hold their date without a deposit,

or how to set a minimum spend.

It took years to hone my voice so it felt professional, authentic and clear.

So let me ask you a question…

Does your communication system increase your authority, grow trust with your clients, and make them feel well cared for?

As a business owner you should…

  • Feel CONFIDENT when explaining your terms to a client,
  • Forget FEARS about not being taken seriously,
  • Gain AUTHORITY as you build trust with your prompt, concise replies,
  • Make stronger CONNECTIONS so your customers can actually understand your expectations,
  • Increase the INCOME you’ll be able to generate when you state your minimums clearly so clients say YES to your next proposal, no questions asked!

Confidence. Authority. Connections. Income.

… Do you want these things in your business?

THEN START…

  • Seamlessly building trust with clients who “get you”…

  • Confidently establishing your authority…

  • Boldly claiming yourself as the leader your clients need you to be…

AND STOP…

  • staring at your computer screen trying to come up with the “right thing to say”…
  • wondering if you’ll ever hear back from a prospect…
  • feeling like your clients are in the driver’s seat….

Real florists say:

“Man do I wish I had used them earlier…sent off all my latest proposals using your email templates and 3 from 3 have come back before the expiry date in acceptance!!  ” -Casey


“Just a quick THANK YOU to Alison as your videos and templates have helped me immensely in streamlining my client workflow – this client only contacted me a few days ago and we met yesterday – I had her proposal to her in a couple of hours (used to take me 2-3 weeks!) and this morning I got this [confirmation e-mail!]. -Chantelle


“…your flower math course, email template and faster proposal courses have been the most helpful tools I could ever ask for. I have learned so much from these courses alone, it has been imperative to my confidence and ability to bring in a profit.” -Jay

 


courses for florists, realflowerbusiness.com

Click here to see a full list of templates…


real flower business

All the tips, tricks and templates I share with you are intended to streamline your workflow and help you attract more ideal clients.

  • I share these tips with passionate florists like you because I KNOW YOU HAVE GOALS FOR YOUR INCOME AND YOUR LIFE, TOO.
  • You can shape your business and your life to maximize your happiness level as well as your profits!…but you must make strategic moves. That’s why I share my own proven processes in each of my online courses exclusively for florists.
  • You won’t find any other courses for florists that share the level of detail and tried & true methods that I divulge in my courses. I’ve spent many years perfecting them!
  • And I can’t let myself feel “too sales-y” telling you about them because I know they work! {I know they work because real florists tell me all the time!}

The most important thing I’ve done for my floral design business is work towards perfecting a customer service experience that reflects the values of my brand and speaks directly to the heart of my ideal clients.

  • You can wow a client with a proposal,
  • you can wow them with an e-mail,
  • you can wow them with a phone chat,
  • you must wow them with the final result,
  • and you must know how to close the sale and book the client!

Save $30 Off  Wedding Templates

If you ever have questions for me you can contact me any time at floralartvt@gmail.com


Remember: A floral proposal should be professional…

and it should be representative of you/your work/your brand….

but it should not give away all of your best ideas and resources before you receive a deposit!

Thanks for checking out my free proposal tips today!

xo. -Alison

 


Templates Save You Time!

If you spend longer than 1-2 hours on an initial proposal, you will love these templates!


Writing proposals should not be painful.

When I started my floral business, I’d spend about 6-8 hours putting together an initial proposal for a wedding. Before a customer was even under deposit, I’d agonize over every little detail and spend days adjusting the quote, and then, when a client didn’t book with me, I felt so deflated because I’d already invested so much time!

I spent about 8 years struggling through how much detail to share before a client booked, but now, I write proposals in 1 hour or less with my easy to follow template.

This course is delivered as a pdf that you can download as soon as you buy. 

It is not accounting or proposal software, however, the proposal format I present here can be used with any software you’re currently using. I show you how you can create your own custom templates using Word, Pages or Google docs.

Save $30 Off  my 5-Course Bundle 

Guarantee: I stand behind my courses and I’m happy to answer any questions you may have before, during or after taking a course, however, there is no money-back guarantee. Sales are final. 


Questions for Alison? Get in touch: E-mail me here!

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