Alison Ellis Bio

Alison Ellis, founder of realflowerbusiness.com and creator of Flower Math, is a floral designer and educator who teaches florists around the world how to increase their income and have more freedom in your business.

With over 25 years in the floral industry, Alison teaches the business side of the flower business to talented designers who want to maximize their profits and establish a long lasting brand.

Through her online courses, private & group coaching, and free videos, she’s helped thousands of florists streamline their business processes and make more money.

Alison’s videos and articles are featured in leading industry publications including Florists’ Review Magazine, FlirtyFleurs.com, BotanicalBrouhaha.com, and Mornings With Mayesh. In addition, she’s taught at The Chapel Designer’s Conference at Hope Flower Farm and The Floral Reserve in Providence, RI.

Click here to see a full list of course offerings or click here to learn more about private coaching calls.

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Rave Reviews…

“…your flower math course, email template and faster proposal courses have been the most helpful tools I could ever ask for. I have learned so much from these courses alone, it has been imperative to my confidence and ability to bring in a profit.” -Jay

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“Man do I wish I had used them earlier…sent off all my latest proposals using your email templates and 3 from 3 have come back before the expiry date in acceptance!!  [You’re] a floral super star Alison thank you so so much for the time and effort you put back into the industry.” -Casey (from Facebook)

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“Your courses have been a game changer for me especially the sales based courses…I like that I have new found confidence in my wedding pricing and that I am not afraid to turn down work that is below my minimum…I’m 100% happy with everything [I bought]…I often suggest that florists purchase your materials on the facebook group and to my florist friends…”

-Michelle, Chartreuse Flower Works

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“I have just spent my morning enjoying your tutorials and loving your course templates…
I just have to say that I have been hating proposals for five years now because I put so much work and detail into them. Your templates have inspired me to just simplify and I love it!…

Staying inspired and growing as a designer and a company has been so much easier with websites and facebook pages such as yours. It has encouraged me to keep seeking ways to get better and grow as an artist and business person. Thank you for all you do…”

-Allison Schrade

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“I’ve been given a roadmap for business success that will be a baseline for my future growth…

Alison has put her heart and her vast knowledge into [The Art Of Good Business]. She is open and supportive. Honest and kind. She will tell the truth. She is clear and concise. She is a bit of a genius and she’ll bring out the genius in you!…the inquiries started coming, I booked three clients and have two new prospects!”

-Rebecca Raymond

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