Real Flower Business

Education and Business Training for Floral Designers.

  • About
    • Bio
    • Coaching
    • Core Values
    • FAQ’s
    • Privacy Policy
  • Courses
    • Flower Math
      • About Flower Math
      • Free Preview Of Flower Math
    • Best Price Bundles
    • Business Plan
    • Contracts For Florists
    • E-mail Templates
    • How To Write Proposals That Sell
    • Marketing Minicourse
    • Wedding Workflow
    • Website Bootcamp
    • All Courses
  • Coaching
  • Testimonials
    • Student Success Stories
    • Flower Math Feedback
    • Art of Good Biz Testimonials
  • Blog & Freebies
    • Blog
    • Free Courses For Florists
  • Log In

By Alison Ellis Leave a Comment

How should florists charge for rentals?

realflowerbusiness.com, floral design, flower school

When I asked florists what they most wanted to learn in the upcoming year, the #1 answer was “pricing”.

One of the most frequent pricing questions I’ve received over the years is on rentals; precisely, “How do you charge for rentals?”…..


You’ll find multiple methods for charging for rentals, but here’s how I do it and why! Click to watch:

And if you want to learn EXACTLY how to “price for profit” on every arrangement you make, my course Flower Math course will show you how!

SAVE $100 off Flower Math!


Rentals can be a smart income stream for your business. If you find that your clients are most-interested in renting vs. buying centerpiece vessels, then offering items for rent is one way to fill a need for your clients.

If you tend to work with clients who want to “own everything” and feel free to give flowers away at the end of the evening or re-use them for brunch, etc., then perhaps you don’t rent as many centerpiece containers, but you have some “other feature pieces” that you can rent over and over again.

It can be difficult to speculate on “what people will want” (for years and years to come….), which is why you want to start with practical rental items. (see below!)

You must consider your storage space as well. For example, if you have to rent a storage unit, do you *really* need the expense involved in storing those rental items?


Start with a few practical rental items:

2 Large fiberglass urns for ceremony/altar,

65-100 Mercury glass votives,

10-12 Lanterns (for centerpieces or to light a pathway),

Signage, table numbers, place card holders,

3-4′ columns or pillars for ceremony arrangements,

Various centerpiece vessels,

Chuppah or arbor structure(s).


Remember: Styles come and go. Don’t go “all-in” with something that’s not particularly versatile!


Pro-tip: Sometimes rentals “walk away”. Make sure you have a clear rental agreement that covers a deposit for damage, loss, etc. Every contract requires a meeting of the minds; make sure your client knows how you will bill for lost or damaged items.


Thanks for taking the time to tune in and watch.

With love from me to you,

Alison


More FREE Resources:

Do you need a pricing guide on your website? Click HERE to find out.

Do customers think your prices are too low? Click HERE for more.

Share32
Pin37
Share
Tweet
69 Shares

January 22, 2018 — 4:55 pm

CLIENTS GHOSTING YOU?
GET MY FREE E-MAIL COURSE "HOW TO BOOK MORE WEDDINGS MORE QUICKLY"!
Your Name:
Your Email:

Welcome, floralpreneur®.  I’m Alison Ellis, creator of Flower Math, and founder of RealFlowerBusiness.com. My online business courses, group training and private coaching is created to help floral designers increase profits, book better gigs, type fewer emails & build awesome websites.  Learn More →

Follow me on social:

  • Facebook
  • Instagram
  • Pinterest
  • YouTube

FOR WEDDING FLORISTS:

Read my book: Falling Into Flowers

Templates for Florists

Flower Math Formulas

3 Keys To Booking Great Clients

FREE RESOURCES:

Free ebook: Everything I Wish I Knew Before Starting My Business

5 Actions To Take When Biz Is Uncertain

10 Things I Did To Grow My Biz

AS SEEN ON:

*The Flower Podcast

*Slow Flowers Podcast

*Mornings With Mayesh

*Botanical Brouhaha

*Florists’ Review

*FlirtyFleurs.com

*From The Ground Up Floral-podcast

Blogroll

Be Sage Consulting

Botanical Brouhaha

Hitomi Gilliam

Flirty Fleurs

Francoise Weeks

Marie Forleo

Passionflower Sue

The Business Of Being Creative

The Flower Podcast

The Full Bouquet

Think Splendid

Slow Flowers

Seth Godin

Topics

advertising Alison Ellis blogging Botanical Brouhaha branding Business Plan For Florists contracts Customer Service design tips e-mail E-mail Templates for Florists Eco-friendly FlirtyFleurs floraculture Floral Artistry floral business floral design floral foam floral industry floralpreneur Floral Speaker Floral Wholesalers Floral Workshop florist pricing floristry florists Flower Blog Flower Boss 2 Flower Math Freelance Florists Giving Back gratitude Home-Based Florists Ideal Customers Marketing Mornings With Mayesh real flower business Testimonials The Art Of Good Business The Flower Podcast Valentine's Day websites wedding florist wedding proposals Wedding Workflow

Categories

  • Alison's Favorite Things (4)
  • Book for Wedding Florists (3)
  • Boutonnieres & Corsages (2)
  • Building A Brand (108)
  • Business Plan (16)
  • Coaching (13)
  • Contracts (7)
  • Courses (47)
  • Customer Feedback (10)
  • Customer Service (44)
  • Delivery & Set-up (2)
  • E-mail Etiquette (10)
  • Floral Design (118)
  • Floral Industry (176)
  • Floral Workshop (13)
  • Flower Blog (149)
  • Flower Business (166)
  • Flower Math (40)
  • Frequently Asked Questions (23)
  • Giving Back (1)
  • Home-Studio Florists (71)
  • Ideal Customers (45)
  • Inclusivity (5)
  • Marketing (69)
  • Online Business Education for Florists (145)
  • Photography tips for Florists (1)
  • Pricing (41)
  • Pricing Tips For Florists (16)
  • Proposals (23)
  • Recipes (5)
  • Uncategorized (5)
  • Websites (33)
  • About
  • Courses
  • Coaching
  • Testimonials
  • Blog & Freebies
  • Log In

Copyright © 2022 Fresh Event Design, LLC · Website Designed by Zach Hoag

CLIENTS GHOSTING YOU?
GET MY FREE E-MAIL COURSE "HOW TO BOOK MORE WEDDINGS MORE QUICKLY"!
Your Name:
Your Email: