Education and Business Training for Floral Designers.
I read this article last week, Why your Instagram Engagement Kinda Sucks Right Now, and I thought some of the floralpreneurs I know and love would find it interesting. I’ve heard complaints about a lack of engagement over the last several months and this certainly helps to explain why!
Now, while it’s frustrating to think that Mark Zuckerberg seems to control the fate of your business marketing, in truth, he does not!
I was invited to to sit down with Emily and Mary-Catherine at Koehler and Dramm to talk about my new book, Falling Into Flowers, and share a bit about who it’s for, what you can expect to get out of the book, and why I wrote it in the first place!
We talked about weddings, dreaming bigger in your business, checklists and production schedules, rediscovering a love for the customer and impacts of Covid moving forward.
Click to watch (or listen while you’re making holiday wreaths)! [Read more…]
I’m starting to see scenarios repeated in my Facebook group regarding how to handle the new cancelation or postponement requests. This is a really important question for everyone to answer because we are ALL going to get these requests. They are coming soon.
I am in this with you–I know how it feels to anticipate what lies ahead for us in the wedding industry.
You can click to order a signed copy directly from the author (that’s me!) HERE!
This 80-page book covers the essential “must knows” for running a profitable wedding design business of any size—from basic tools and knowledge to presenting proposals and booking clients, to pricing for profit, to production and design schedules, Falling Into Flowers, features beautiful typography, stunning photography featuring my design work, and a step-by-step guide to today’s modern wedding business. [Read more…]
Small business owners are often pulled in multiple directions; we wear a lot of hats, right?! But there are times when your business needs you to focus and avoid distractions!
If you have trouble focusing on what matters most, ask yourself the following: [Read more…]
