Real Flower Business

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By Alison Ellis

Can A Single Rose Derail Your Business?

Hey Floralpreneur®!
Can a single rose really derail your business? When you look at the numbers, the answer is definitely, yes.
 
In fact, when you hear what I’m about to present, you might want to sit down.

My inspiration when I made today’s video was “How to be the most valuable floral designer at your company”.

This is a lesson I learned many years ago from a shop owner who I always refer to as my best-worst-boss-ever.
Because while he really was the worst boss in some ways, he was the best at teaching me about customer service, running a beautiful flower shop, and the importance of not overfilling orders.

Click to watch, “How a single rose can derail your flower business.”


THE TAKEAWAY

Whether you’re the owner/designer or you hire other pros, every designer must understand their unique impact on the bottom line for your business. 

Thanks for watching!

I hope you’ll share this video with your employees or at least relay the stats as they relate to your flower business.

Ready to learn how to stop over-filling orders so you can increase your income & price with confidence? Flower Math is the florist’s roadmap to profit clarity! Click here to find out more!


Need more pricing tips?

Click here to get The 3 Numbers Florist Need To Know!
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September 14, 2018 — 1:42 pm

Welcome, Floralpreneur®.  I’m Alison Ellis, creator of Flower Math, published author, and founder of Real Flower Business. My online business courses and private coaching help floral designers increase profits, book great clients & build a better brand.  Learn More →

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Hitomi Gilliam

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