Real Flower Business

Education and Business Training for Floral Designers.

  • About
    • Testimonials
      • Student Success Stories
      • Flower Math Testimonials
      • Art of Good Biz Testimonials
    • Bio
    • Coaching
    • Core Values
    • FAQ’s
    • Privacy Policy
  • Classes
    • Flower Math: The Florist’s Guide To Pricing & Profitability
    • Wedding Templates
      • Wedding Workflow
      • How To Write Proposals That Sell
      • Contracts For Florists
      • E-mail Templates For Florists
    • Business Plan Jumpstart
    • Website Bootcamp
    • Student Reviews
    • All Courses
  • Coaching 1:1
  • Workshop
  • Blog
  • Login

By Alison Ellis

Pricing Weddings For Profit

The Mayesh Fall Flower Festival took place on Aug. 22, 2023 and Alison was invited to talk about Pricing Weddings for Profit! Watch below or listen wherever you get your podcasts! And THEN, join me for the Pricing Chat for Florists on Sept. 12! (Click Here to Sign Up!)

Catch a 1-hour Replay of the conversation between Yvonne and Alison on how to price for profit and how to handle substitutions.

Questions included:

  • How do you ensure a profitable wedding?
  • How do we make sure we aren’t overbuying?
  • Do you recommend padding the order to cover possible flower issues?
  • Should florists set a minimum?

Pricing for profit should not be a mystery in your floral design business!

If you have additional pricing questions for me, make sure to CLICK HERE to sign up for the Free Pricing Chat for Florists on Sept. 12th!

I’ll see you there!

xo. -Alison Ellis


Here’s a quick recap of the all day lineup from the Virtual Festival:

  • They kicked off the day with an autumnal design demo & discussion with Gilberto Espinoza of Dogwood & Fir to answer your design questions.
  • Next, David Dahlson has pulled together a great bounty of fall blooms to share with you, followed with a mayesh.com PreBook demo from Jaimie Cosgrove.
  • To wrap up the day, Alison Ellis of Real Flower Business shared tips for pricing for profit to ensure a successful wedding season! Catch that replay right now above!
Share
Pin
Share

August 28, 2023 — 10:12 pm

Welcome, Floralpreneur®.  I’m Alison Ellis, creator of Flower Math, published author, and founder of Real Flower Business. My online business courses and private coaching help floral designers increase profits, book great clients & build a better brand.  Learn More →

Follow me on social:

  • Facebook
  • Instagram
  • Pinterest
  • YouTube

FOR WEDDING FLORISTS:

Get Flower Math

Complete Course Collection

Read my book: Falling Into Flowers

Wedding Templates for Florists

 

FREE RESOURCES:

Free eBook: Everything I Wish I Knew Before Starting My Business

10 Tips for Home-Studio Florists

10 Things I Did To Grow My Biz

Wedding Bouquet Tips

AS SEEN ON:

*The Flower Podcast

*Slow Flowers Podcast

*Mornings With Mayesh

*Botanical Brouhaha

*Florists’ Review

*FlirtyFleurs.com

*From The Ground Up Floral-podcast

Topics

advertising Alison Ellis American Grown Flowers blogging Botanical Brouhaha branding Business Plan For Florists contracts Customer Service Delivery Fees design tips e-mail E-mail Templates for Florists FlirtyFleurs floraculture Floral Artistry floral business floral design floral foam floral industry floralpreneur Floral Speaker Floral Wholesalers Floral Workshop florist pricing floristry florists Flower Blog Flower Boss 2 Flower Math Freelance Florists Giving Back Home-Based Florists Ideal Customers Marketing Mornings With Mayesh real flower business Slow Flowers Testimonials The Art Of Good Business The Flower Podcast websites wedding florist wedding proposals Wedding Workflow

Categories

  • Alison's Favorite Things (4)
  • Book for Wedding Florists (3)
  • Boutonnieres & Corsages (2)
  • Building A Brand (133)
  • Business Plan (38)
  • Coaching (15)
  • Contracts (7)
  • Courses (52)
  • Customer Feedback (10)
  • Customer Service (48)
  • Delivery & Set-up (3)
  • E-mail Etiquette (11)
  • Floral Design (149)
  • Floral Industry (220)
  • Floral Workshop (26)
  • Floralpreneur® Workshop (4)
  • Flower Blog (186)
  • Flower Business (204)
  • Flower Math (50)
  • Frequently Asked Questions (26)
  • Giving Back (1)
  • Home-Studio Florists (89)
  • Ideal Customers (53)
  • Inclusivity (5)
  • Marketing (86)
  • Online Business Education for Florists (190)
  • Photography tips for Florists (1)
  • Pricing (49)
  • Pricing Tips For Florists (29)
  • Proposals (26)
  • Recipes (6)
  • Social Media (3)
  • Uncategorized (4)
  • Websites (36)
  • Wedding Workflow (3)
  • Workshops for Florists (13)

Blogroll

Be Sage Consulting

Botanical Brouhaha

Hitomi Gilliam

Flirty Fleurs

Francoise Weeks

Marie Forleo

Passionflower Sue

The Business Of Being Creative

The Flower Podcast

The Full Bouquet

Think Splendid

Slow Flowers

Seth Godin

  • About
  • Classes
  • Coaching 1:1
  • Workshop
  • Blog
  • Login

Copyright © 2026 Fresh Event Design, LLC · Website Designed by Zach Hoag